The mission of the FrameWorks Institute is to advance the non-profit sector’s communications capacity by identifying, translating and modeling relevant scholarly research for framing the public discourse around social problems.
FrameWorks:
- Designs, commissions, manages and publishes communications research to prepare non-profit organizations in expanding their constituency base, building public will and furthering public understanding of specific social issues.
- Critiques, designs, conducts and evaluates communications campaigns on social issues through an approach called “strategic frame analysis.” It provides a Strategic Frame Analysis E-Workshop to familiarize non-profit groups with the concept and how to apply it to non-profit communications and advocacy.
- Offers webinars, E-Workshops, and issue-based toolkits for issues on which it is working.
- Focuses currently on such issues as mental health, education, budget and taxes, early childhood development, child nutrition, children’s oral health and other children’s issues.